Services:
User Experience Design
Responsive Web Development
VPS Hosting & Security
Brand Strategy
HEALTHCARE
Cornerstone DPC
Introduction
Cornerstone DPC is a faith-based Direct Primary Care (DPC) clinic located near Sandpoint, Idaho. As a new healthcare provider, they sought to establish a robust online presence by developing a website that informed visitors about their services, enabled registration and appointment booking, and showcased their unique approach to healthcare.
Challenges
- New Clinic: As a new DPC clinic, Cornerstone DPC needed to quickly establish an online presence to attract potential patients and inform them about the services they offer.
- Website Functionality: The client required a website with clear and easy-to-use features for registration and appointment scheduling to streamline patient onboarding.
- User Experience: Cornerstone DPC aimed to provide a first-class user experience to reflect their commitment to patient care.
Step 1
Our Approach
To meet Cornerstone DPC’s challenges, we implemented a comprehensive approach:
WordPress Website Development:
- Designed and developed a new WordPress website with a focus on user-friendly navigation and responsiveness.
- Created detailed pages outlining the DPC plans offered, including information about costs and benefits.
- Integrated features for registration and appointment booking.
SEO Content:
- Generated search engine optimized (SEO) content to improve the website’s visibility on search engines, making it more discoverable to potential patients in the Sandpoint area.
Scalable VPS Hosting on Digital Ocean:
- Implemented scalable Virtual Private Server (VPS) hosting on Digital Ocean to ensure optimal performance even during periods of high traffic.
- Utilized load balancing and auto-scaling to maintain the site’s responsiveness.
Step 2
Results
Website Development:
- The new WordPress website effectively communicated Cornerstone DPC’s services, leading to an increase in online registration within the first three months.
- Users found the website easy to navigate, resulting in a decrease in bounce rates.
SEO Content:
- Improved SEO content led to an increase in organic search traffic, making the clinic more discoverable to potential patients in the Sandpoint area.
Scalable VPS Hosting:
- The scalable VPS hosting solution ensured that the website could handle traffic fluctuations while maintaining optimal performance.
- Cornerstone DPC experienced an increase in website capacity without sacrificing speed or responsiveness.
Step 2
Bringing it All Together
The collaborative efforts of website development, SEO content, and scalable hosting have successfully established Cornerstone DPC’s online presence and improved their ability to serve patients efficiently. The modern website design, improved search engine visibility, and scalable hosting have contributed to increased patient registrations, improved organic search traffic, and enhanced user experience, ultimately fulfilling the clinic’s mission to provide quality healthcare.
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Ready to take your faith-based organization to the next level? Let’s embark on this digital journey together. Contact us for a consultation, and let’s make your ministry shine online.