Services:
User Experience Design
Web Design
Social Media Strategy
eBulletin Management
Christian Church
Calvary Boulder Valley
Introduction
Calvary Boulder Valley is a thriving community church located in Boulder, Colorado. They approached us with the goal of enhancing their online presence, engaging with their congregation and community, and reaching a wider audience through digital channels.
Challenges
- Outdated Website: The existing website was outdated, difficult to navigate, and did not effectively represent the vibrant community and events at Calvary Boulder Valley.
- Limited Online Engagement: The church needed to improve its online engagement, including social media and email communication, to connect with its congregation and attract newcomers.
Results
YEAR-OVER-YEAR
YEAR-OVER-YEAR
YEAR-OVER-YEAR
Step 1
Our Approach
We adopted a comprehensive strategy to address Calvary Boulder Valley’s challenges:
SubSplash Website Redesign:
- Redesigned the website using the SubSplash platform, making it more modern, user-friendly, and mobile-responsive.
- Organized the site’s content to help visitors easily find information about services, events, and sermons.
Social Media Campaigns:
- Developed a content calendar and a strategic plan for social media campaigns to maintain a consistent online presence.
- Crafted content that highlighted community events, sermons, and congregation stories.
- Utilized paid advertising to increase brand visibility and engagement.
Weekly eBulletin:
- Designed and launched a weekly eBulletin, delivering relevant church updates, events, and inspirational content to congregants’ inboxes.
- Encouraged congregants to share eBulletin content on social media platforms.
Step 2
Results
Website Redesign:
- In the first year after the website redesign, Calvary Boulder Valley experienced a significant 74.6% increase in website traffic.
- Improved user satisfaction and engagement through a simple and intuitive design.
Social Media Campaigns:
- Achieved a 55% increase in social media traffic, measured by likes, shares, comments, and followers.
- Community engagement on social media platforms improved significantly, fostering a sense of belonging and participation among congregants.
eBulletin:
- The weekly eBulletin reached a large portion of the congregation, keeping them informed and connected.
- Encouraged community members to share eBulletin content on social media, further extending the church’s online presence.
Search Traffic:
- Calvary Boulder Valley experienced a 15% increase in search traffic, which indicates improved online discoverability.
Step 2
Bringing it All Together
By adopting a multifaceted digital strategy that included a SubSplash website redesign, engaging social media campaigns, and a weekly eBulletin, Calvary Boulder Valley has significantly improved its online presence and engagement with its congregation. The notable increases in website traffic, social media engagement, and search visibility demonstrate the effectiveness of a well-executed digital strategy in furthering the church’s mission and fostering a strong sense of community.
Recent Case Studies
Ready to take your faith-based organization to the next level? Let’s embark on this digital journey together. Contact us for a consultation, and let’s make your ministry shine online.